Architect.
Developer.
Designer.

Senior Product Designer with over 14 years of experience working on digital products across UX/UI design and frontend development.

Under The Hood

I design products by solving how they work before how they look. Architecture taught me that good systems are invisible — the best design is the structure no one notices.


When I moved into frontend development, I learned that strong design decisions depend on understanding how things get built. It's not about limiting creativity — it's about having the right information. That approach helps me separate ideas that look good from solutions that actually get built.

Throughout my career, I've worked closely with founders, product leads and engineering teams on high-impact decisions — aligning on what is possible, what is necessary, and what we're willing to give up. That's where the best work happens.

I define what gets built, why it matters, and what success looks like—before a single screen is drawn.

The approach

Work Experience

Finty

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Sydney, Australia

Senior Product Designer

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Frontend Developer

Jul, 2014

Jul, 2014

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-

Present

Present

Coding Ways

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Mendoza, Argentina

Senior Product Designer

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UX/UI Consultant

Mar, 2014

Mar, 2014

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-

Present

Present

Kickback Australia

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Sydney, Australia

Product Designer

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Frontend Developer

Nov, 2019

Nov, 2019

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Oct, 2021

Oct, 2021

Freelance

UI Designer

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Frontend Developer

Mar, 2013

Mar, 2013

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Jul, 2014

Jul, 2014